This briefing note on agenda setting helps one to understand the ranking of government priorities, that is, why some issues are prioritized and others ignored.

The study of agenda setting concerns the ranking of government priorities. It enables understanding of why, given competition between social issues of concern, some elicit a more or less immediate political response.

Through the theoretical model of the “four Ps” as well as the series of examples and questions, readers can gain a better understanding of agenda setting and its determinants. The objective is to support discussions and action around the production of healthy public policies.

Understanding Public Policy Agenda Setting Using the 4 P’s Model: Power, Perception, Potency and Proximity
9 pages